A young woman named Merle Norman founded and opened her first studio called Merle Norman Cosmetics in 1931 in Santa Monica, California. Its headquarters are now in Los Angeles. The company develops, makes, and distributes its own color cosmetic products and skin care line and sells them through over two thousand independently owned and operated retail outlets in the United States and Canada.

Beauty consultants help clients choose the proper Merle Norman Cosmetics and skin care products that are right for them in a no pressure, calm atmosphere. They offer free Merle Norman Cosmetics makeovers, ‘try before you buy’, and personalized beauty tips. Merle Norman Cosmetics line includes hundred of products such as sun defense cosmetics, cleansers, toners, and makeup that address the color and skin care needs of all women. –

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Born on April 14, 1957, Bobbi Brown became interested in cosmetics when she found her mothers makeup collection at an early age. This passion led Bobbi to Boston where she graduated with a theatrical makeup degree from Emerson College. Brown found work as a professional makeup artist after she relocated to New York City in the 1980’s. She became frustrated because the makeup on the market was overdone, garish, and loud and she wanted a more flattering product.
Brown ran into a chemist while she was at a magazine photo shoot and this meeting changed her life. She achieved her dream of developing a flattering lipstick called Brown Lip Color and soon after, nine other lipstick shades that were brown based followed. When women blended and mixed these ten lipstick shades, they were able to create a huge number of wearable shades.

In 1991 in New York at Bergdorf Goodman, Bobbi Brown introduced her new Essentials brown-based lipstick line and in 1995, Estee Lauder bought Bobbi Brown Cosmetics.

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In 1970, after graduating from Indiana University, twin sisters Jean and Jane headed to San Francisco in pursuit of acting and modeling careers and landed roles in a series of bath product commercials. This got the sisters interested in starting their own unique makeup boutique and in 1976 opened The Face Place in San Francisco’s Mission District.

Because of their passion for cosmetics, wacky sense of humor, and originality, The Face Place because an instant success and its original products had humorous names such as ‘ooh la lift’, ‘lip plump’, and ‘benetint’. People could not resist these products and wanted more, so the twins opened a second boutique. In 1990, the name The Face Place changed to Benefit cosmetics and it was not long afterward that Benefit cosmetics opened its first department store counter in New York.

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Chanel cosmetics have the power to make you look and feel wonderful by helping improve your skin and hide tiny imperfections. With Chanel makeup, you can hide the negative and emphasize your favorite features such as eyes or lips. Although everyone’s eyes are a different shape and color, when properly applied, Chanel cosmetics eyeshadow accentuates the eyes making them look spectacular.

The biggest problem many women experience when applying eye makeup is how to apply their Chanel cosmetics eyeshadow properly so it enhances their eyes and makes them your faces focal point. Your eye makeup choice of colors and techniques should suite your eyes color and shape. Here are some tips on how to apply your Chanel cosmetics eyeshadow.

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Headquartered in Paris, France, the Loreal cosmetics company is the world’s largest beauty and cosmetics company. Along with their makeup, the Loreal cosmetics lines include hair care, perfumes, sun protection, skin care, hair color, a men’s line, and children’s line. They are also active in the pharmaceutical and dermatological fields. Loreal cosmetics reasonably priced, high quality products, including makeup, provides excellent results and the company is always amending their lines and developing new ones.

Applied properly, eyeshadow brings out the beauty of peoples eyes by defining, highlighting, and creating illusions and depth. It is important to learn the basic techniques for applying eyeshadow. Each eye shape requires different colors and techniques. When using Loreal cosmetics on small eyes, go lightly on the liner and eyeshadow as this will make your eyes appear even smaller.

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In 1970, after graduating from Indiana University, twin sisters Jean and Jane headed to San Francisco in pursuit of acting and modeling careers and landed roles in a series of bath product commercials. This got the sisters interested in starting their own unique makeup boutique and in 1976 opened The Face Place in San Francisco’s Mission District.

Because of their passion for cosmetics, wacky sense of humor, and originality, The Face Place because an instant success and its original products had humorous names such as ‘ooh la lift’, ‘lip plump’, and ‘benetint’. People could not resist these products and wanted more, so the twins opened a second boutique.

Read more

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